De Bijenkorf is one of the oldest, most historical shopping buildings in the Netherlands. It is filled with over 140 years of heritage, and charm. You will find top fashion, designer brands and luxury products inside.
De Bijenkorf in Amsterdam is located in a historical building in the heart of the city, at the Dam Square. It is just opposite to the Royal Palace and next to the statue of liberty. It is easy to locate, and absolutely worth the walk around the spacious building. You may want to, however, make sure that you bring along your bag carrying friends. The history of the building is inspiring and long. De Bijenkorf and its personnel bravely resisted German occupation during the WWII. The store has been burnt two times, remaining opened throughout the war years.
De Bijenkorf Premium Denim Department is for women only, and offers the most luxurious range of denim products in the country. Brand names such as 7 For All Man Kind, Acne, Citizens of Humanity, Current/Elliott, MET Jeans and Victoria Beckham Jeans are offered. But, there are many other products on hand for those who can’t get enough denim.
The store contains the restaurant and a coffee bar, an art gallery and a hairdresser for the younger generation. It also organizes festivities, concerts, fashion shows, cultural travels and exhibitions. One of the most unique things about the De Bijenkorf is that it issues its own credit card along with a periodical magazine. The décor inside De Bijenkorf is bright and sparkling with its shining steel and many glass display cases that create a perfect ambience for shopping.
Once a year, usually around the end of September or in October the Bijenkorf organizes three ‘Crazy Days’ of special sales. When many objects of the top world’s luxury brands are sold at incredable discounts. On each of the three ‘Crazy Days’ different products will be discounted. When the store opens you will find many products inside wrapped in a bright yellow paper. They will be unwrapped on each of the following days of this shopping madness.
Dam 1, 1012 JS Amsterdam